It’s the Inclusion, Stupid – The RNC and it’s Outreach

You may be scratching your head wondering if I meant to reference the more familiar saying, ‘it’s the economy stupid’.  No, it was not a typo, and unfortunately for the RNC, a GA candidate for US Senate may make the inclusion phrase a little too familiar by the end of the May 2014 primary.

After the spectacular 2012 Romney loss, the GOP decided it was time to figure out the source of the  past two national election debacles. Given the RNC strategy of nominating candidates who offer very little distinction between themselves and their Democrat opponent is unlikely to change, the RNC instead decided it would drill down on any other possible reason explaining its epic failure.

One of the central discoveries, “outreach” to minority communities – a must!

The 2013 “Growth & Opportunity Project” report draws the conclusion that the party must be involved in minority communities year round and not simply during the election season.  But spending time within a minority community is not enough to gain traction. The report also points to the importance of the RNC spending money on it’s brand and message in an effort to define the party themselves rather than allowing Democrats to do it for them.

In addition to being present, the  report goes on to state, “the RNC should create a program that is focused on recruiting and supporting African American Republican [minority] candidates for office”.

Fast forward to 2013, and a race between seven hopefuls each vying for the U. S.  Senate seat being vacated by Saxby Chambliss.  The candidates include:

Out of the seven candidates, three currently serve within the U.S. House of Representatives; one served as Georgia’s Secretary of State and ran for Governor, and another is the son of a former governor.

The final two candidates who do not count themselves among the political class are Derrick Grayson and Eugene Yu. Each man represents a minority community the RNC so desperately would like to reach.

If you drew the conclusion that these two men would be on the receiving end of the lion’s share of financial and campaign support from the RNC as a part of its “outreach” effort to grow the party, well, you would be wrong.

Instead, the party seems to be coalescing as it always does, around wealthy, white political insiders quite familiar with the Washington machine. A machine of which the American people have grown tired and distrustful.

While the GOP establishment may not believe a Grayson or Yu could beat the well funded Democrat candidate, Michelle Nunn, a recent poll conducted by Public Policy Polling begs to differ.  The two candidates trail Nunn by single digits, Grayson by 6 and Yu by 7 with little other than the word of mouth generated by each candidate’s campaign as the Georgia media rarely runs a piece about the Senate race including their names.

Derrick Grayson 2014 GA US Senate Candidate

No,  RNC. It’s not the economy, stupid, it’s the inclusion.


2014 GA US Senate CandidateShould you continue to put your money and support behind wealthy, white, and politically connected Washington, D.C. insiders rather than candidates representing the communities you say you wish to reach, the chances of obtaining the growth sought by the GOP will be beyond it’s reach.


Wayne Dupree

Wayne Dupree is owner and founder of He was named to the 2017 Newsmax’s 50 Most Influential African-American Republicans. He served in the USAF between 1987-1995. He saw time in Operation Desert Storm/Shield and is the father of three. He is the host of the Wayne Dupree Show.

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