Taco Bell doesn’t want to be left out of the chicken wars so what are they doing?

Taco Bell has tried to step up their chicken game with creations such as the Crispy Chicken & Grilled Chicken Quesadilla or Naked Chicken Chips. They even dropped the Naked Chicken Chalupa last year for a limited time.

All of this in an effort to stay relevant in the chicken wars between Popeyes and Chick-fil-A. Now they are moving into uncharted territory, developing a chicken tender contender to battle said, establishment giants.

Taco Bell said it would begin testing its new crispy tortilla chicken tenders in Houston, Texas, and Dayton, Ohio, on Thursday before launching the menu item nationally next year. Customers can try the tenders in a taco for $2, or get two tenders for $3 or three tenders for $4. They can also get them in the chain’s $5 and $7 boxes.

Taco Bell said it tested more than 100 versions of the chicken tenders before deciding on the final recipe.

The new chicken tenders are marinated in a jalapeño buttermilk mixture, giving them a slightly spicy kick. They’re coated in tortilla-chip crumbs and served with a new sauce. When Business Insider’s Kate Taylor recently tried the new menu item at Taco Bell’s headquarters, she remarked that the sauce’s flavor profile was somewhat similar to sauces at Chick-fil-A or Raising Cane’s.

Many fast-food chains are trying to find innovative ways to serve up chicken — whether it’s between two Popeyes buns, dunked in Chick-fil-A sauce, or dripping in Nashville hot oil — and Taco Bell is no exception. [Business Insider]

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I’ve heard about the Raising Cane sauce and the only thing that rivaled it was Popeye’s new chicken sandwich sauce which is superb.

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Posted by Wayne Dupree Show on Saturday, November 16, 2019


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